From a Washington Post analysis by Paul Farhi headlined “The news isn’t good for cable outlets”:
After a week of promotion and controversy, CNN staged a live town hall telecast with Donald Trump this month that was studded with the former president’s insults and falsehoods. It drew thunderous criticism — but strikingly few eyeballs.
The 70-minute broadcast attracted an audience of just 3.3 million viewers, about a third less than the number of people watching an episode of “Celebrity Wheel of Fortune” on ABC the same night.