From a New York Times obit by Penelope Green headlined “Jule Campbell, 96, Dies; Architect of the Sports Illustrated Swimsuit Issue”:

Jule Campbell, the mastermind of the Sports Illustrated swimsuit issue, the annual paean to cheesecake — or healthy celebration of female beauty and athleticism, depending on your point of view — that broke publishing records and helped usher in the era of the supermodel, died in Flemington, N.J. .