From a story on axios.com by Sara Fischer headlined “Financial Times nears one million digital-only subscribers”:
The Financial Times will soon reach 1 million digital-only subscribers, a source familiar with the numbers confirms to Axios.
Why it matters: The FT has had a digital paywall since 2002. It was one of the first publishers to introduce a metered paywall in 2007, before transitioning over to paid subscription trials in 2015.
- The company has seen subscriptions surge in recent months amid efforts to expand globally outside of the U.K. and experiments with subscriber-only products.