British Tabloid Veteran to Lead New York Post

From a Wall Street Journal story by Jeffrey A. Trachtenberg headlined “British Tabloid Veteran Keith Poole Tapped to Lead New York Post”:

Veteran journalist Keith Poole will take over the New York Post Group as editor in chief in early March as the news organization seeks to boost its digital presence.

Mr. Poole, 44, is currently deputy editor in chief of the Sun, a U.K. tabloid, which like the Post is owned by News Corp —as is The Wall Street Journal. Col Allan, a former editor in chief of the Post who has served as a senior adviser since 2019, will retire in early March. . . .

One person familiar with the promotion said Mr. Poole has a strong digital background. Before being elevated to his role at the Sun in February 2020, Mr. Poole was the organization’s digital editor. He worked earlier in his career at the Daily Mail, another U.K. publication, including a stint as managing editor of the MailOnline in New York.

Two senior editors at the Post will remain in place. Stephen Lynch, editor in chief of the print edition, and Michelle Gotthelf, editor in chief of the digital edition, will report to Mr. Poole. . . .

The New York Post Group comprises the New York Post and the Post Digital Network, including the, and; Post Studios, and related mobile and tablet apps and social-media channels. Last August, Robert Thomson, News Corp’s chief executive, told investors that the company “can now see a clear path to profitability for the Post.”

Nearly 90% of the New York Post’s advertising revenue is digital, Mr. Thomson said. . . .He also said traffic to the New York Post Digital Network had grown to 144 million unique users in September—a 35% increase from a year earlier.

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