From The Writer’s Almanac:
On this day in 1970, The New York Times premiered a new section called the “Op Ed page,” a section opposite the traditional editorial page that was to be devoted to the columns of outside writers and to illustrations and political cartoons.
The invention of the “op-ed,” or, to put it another way, the willingness of a newspaper to include the perspective of non-newspaper writers, as well as its endorsement of visual art, shifted the way newspapers did business — and the way readers interacted with them.
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