“The Technological Change That Broke the News Business”

From the book Loserthink: How Untrained Brains Are Ruining America, by Scott Adams, creator of the comic strip Dilbert:

The technological change that broke the news business was our ability to measure audience reaction to every headline and every variation of every story. . . .From the moment technology allowed us to know which kinds of content influenced readership the most, the old business model of the news industry was dead media walking. From that point through to today, the business model of the press changed from presenting information to manipulating brains.

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